Tag: brand lab training

Web Development: Building a Website for Measured ROI (webinar)

Web Development: Building a Website for Measured ROI (webinar)

Nearly 90% of SMBs cite websites as their most important marketing tactic, and when marketing is spot-on sales will follow. A good, clean and easily navigable website will help your audience accomplish their goals and yours. This means it’s imperative that your website offers a personalized approach that is both appealing in form and function. […]

Email Marketing: Think Email is Dead? Think Again!

Email Marketing: Think Email is Dead? Think Again!

Think email marketing is dead? Well, think again! Email marketing remains the online king for businesses. Email was the original “killer app” — everyone uses it, and that’s why it’s been the absolute best channel for digital marketing and audience building. And yes, that’s still true in 2018. The stats don’t lie. Every $1 spent on […]

Content Marketing: Creating Stories and Messaging that Resonates with your Audience

Content Marketing: Creating Stories and Messaging that Resonates with your Audience

Content is KING! Say it with us! Do you know the value of content when it comes to your marketing efforts? According to Pew Research, approximately 30% of US adults are almost always online. They’re part of the 77% of US adults who go online daily. They go online between once and several times a […]

Influencer Marketing: New Ways to Engage Your Target Audience

Influencer Marketing: New Ways to Engage Your Target Audience

It’s fair to say that 2017 was the year of influencer marketing. Brands flocked to influencers in hoards to help sell their products and services to engaged audiences. Don’t expect this trend to stop any time soon. Influencer marketing is going to continue to be a driving force for brands looking to grow their audience […]

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